12 long years back at the age of 14, I got the chance to try my hands on a trial version of Photoshop for the first time ever, fiddling around with an image using the scores of complicated tools in the side toolbar that I was seeing for the first time – a 3 hour effort that ended with a simple wallpaper that I set up as a wallpaper for the next one odd year. Determined to use it as fluently as I used MS Paint, little did I know that this decision to master Adobe’s photo editing, image creation and graphic design software would lead to a decade-long journey which would have me work 18-20 hours a day in college, skip a Job Offer from one of India’s biggest Multi-National Companies and start a Design Studio having learnt every possible Graphic Design Software without any professional course. PixaFuse is the result of this very hardwork, perseverance, dedication and skipping those weekend get-togethers to create something even more visually beautiful than the one I made the previous day. This is PixaFuse and I welcome you to my LIFE.
A Failed Startup. A Successful Career
It was the summer of 2010 when a couple of friends and me thought of a startup that would revolutionize the way people eat food at restaurants. MenuMela would help bring the Menus of hundreds of restaurants onto a single Website where Restaurants would not only list their menus, but also promotional offers and discount coupons. Yes, we had thought of it without even knowing that something like Zomato would come into being soon. With restaurant owners reluctant to share their prices on an online platform, the only way to lure them in was with a free Menu Design – something that didn’t work out that well either. Then came a full-fledged design firm by the name Trendbuds – something that skyrocketed our reach in terms of design clients, making us work with Restaurants, Lounges, Night Clubs, Malls, Print Publications, Startups, etc overnight. Realizing what our forte was, we soon started earning from the places our friends would spend every day at, juggling College life and a Design Startup being just 19-year-olds. But as all good things must come to an end, 2 years later when both my friends decided to pursue their 9 to 5 jobs, it marked the end of Trendbuds. Then, came about my full-fledged approach to design solutions through my dedicated full-time services which is now proudly called – PixaFuse Design Studio.
“I would like to dedicate all my life’s work to my family, especially my mother,
who has always pushed me to work harder towards my goal and pursue my passion,
even if it came at the cost of a secure 9-5 software job. Thank You Maa.”